![](http://developer.android.com/static/images/quality/quality-hero.svg)  

### Build high-quality apps and games

There are four pillars of Android app quality. High-quality apps and games deliver value to users, are delightful to use, make the most of premium devices, and are designed for safety. Use these guidelines to build great experiences on Android, and increase your chances of being featured on Google Play.[![](http://developer.android.com/static/images/picto-icons/lightbulb.svg)](http://developer.android.com/quality/core-value)  

### [Core value](http://developer.android.com/quality/core-value)

Apps and games should deliver user value by being useful or fun.  
[View guidelines](http://developer.android.com/quality/core-value)  
[![](http://developer.android.com/static/images/picto-icons/stars.svg)](http://developer.android.com/quality/user-experience)  

### [User experience](http://developer.android.com/quality/user-experience)

Apps and games should be delightful to use.  
[View guidelines](http://developer.android.com/quality/user-experience)  
[![](http://developer.android.com/static/images/picto-icons/graph-bar.svg)](http://developer.android.com/quality/technical)  

### [Technical quality](http://developer.android.com/quality/technical)

Apps and games should make the most of premium devices.  
[View guidelines](http://developer.android.com/quality/technical)  
[![](http://developer.android.com/static/images/picto-icons/security-2.svg)](http://developer.android.com/quality/privacy-and-security)  

### [Privacy and security](http://developer.android.com/quality/privacy-and-security)

Learn to design your apps and games for safety.  
[View guidelines](http://developer.android.com/quality/privacy-and-security)![](http://developer.android.com/static/images/logos/google-play.svg)  

## Getting featured on Google Play

Great apps deliver unique user value and deliver delightful experiences across all supported form factors. High-quality apps and games are rewarded with increased visibility on Google Play.  
[Learn more](https://g.co/play/featuring)[See examples](https://youtu.be/QaTvA-rDny8)  

|                                                                                                 |            Good             |                                                 Great                                                 |
|-------------------------------------------------------------------------------------------------|-----------------------------|-------------------------------------------------------------------------------------------------------|
| ![](https://developer.android.com/static/images/picto-icons/lightbulb.svg)Core value            | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Fun, useful, or both                                          ||
| ![](https://developer.android.com/static/images/picto-icons/stars.svg)User experience           | Easy to use                 | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Delightful to use                |
| ![](https://developer.android.com/static/images/picto-icons/graph-bar.svg)Technical quality     | Work well on users' devices | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Make the most of premium devices |
| ![](https://developer.android.com/static/images/picto-icons/security-2.svg)Privacy and security | Safe                        | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Designed for safety              |

|                                                                                                 |                                           Good                                            |
|-------------------------------------------------------------------------------------------------|-------------------------------------------------------------------------------------------|
| ![](https://developer.android.com/static/images/picto-icons/lightbulb.svg)Core value            | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Fun, useful, or both |
| ![](https://developer.android.com/static/images/picto-icons/stars.svg)User experience           | Easy to use                                                                               |
| ![](https://developer.android.com/static/images/picto-icons/graph-bar.svg)Technical quality     | Works well on users' devices                                                              |
| ![](https://developer.android.com/static/images/picto-icons/security-2.svg)Security and privacy | Safe                                                                                      |

|                                                                                                 |                                                 Great                                                 |
|-------------------------------------------------------------------------------------------------|-------------------------------------------------------------------------------------------------------|
| ![](https://developer.android.com/static/images/picto-icons/lightbulb.svg)Core value            | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Fun, useful, or both             |
| ![](https://developer.android.com/static/images/picto-icons/stars.svg)User experience           | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Delightful to use                |
| ![](https://developer.android.com/static/images/picto-icons/graph-bar.svg)Technical quality     | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Make the most of premium devices |
| ![](https://developer.android.com/static/images/picto-icons/security-2.svg)Privacy and security | ![](https://developer.android.com/static/images/picto-icons/tick.svg)Designed for safety              |

## Creating a high-quality store presence

In addition to the four pillars of app quality, Google Play also considers the quality of marketing assets when selecting which apps and games to feature.  
[Learn more](https://support.google.com/googleplay/android-developer/answer/9866151?_ga=2.266128522.400341247.1677772203-1213579072.1677770813)

### Design for different form factors and screen sizes

Non-mobile form factors like tablets, foldables and watches are the fastest growing segment of Android devices, and many Android users now own more than one device. Follow Android guidelines to deliver high-quality user experiences on these devices.[![](http://developer.android.com/static/images/quality/icons/core.svg)](http://developer.android.com/docs/quality-guidelines/core-app-quality)  

### [Core](http://developer.android.com/docs/quality-guidelines/core-app-quality)

Quality guidelines for apps and games on all form factors.  
[View guidelines](http://developer.android.com/docs/quality-guidelines/core-app-quality)  
[![](http://developer.android.com/static/images/quality/icons/large-screen-app.svg)](http://developer.android.com/docs/quality-guidelines/large-screen-app-quality)  

### [Large screens and foldables](http://developer.android.com/docs/quality-guidelines/large-screen-app-quality)

Quality guidelines for apps and games on tablets, Chromebooks, and foldable devices.  
[View guidelines](http://developer.android.com/docs/quality-guidelines/large-screen-app-quality)  
[![](http://developer.android.com/static/images/quality/icons/pc-games.svg)](http://developer.android.com/games/playgames/checklist)  

### [PC (Google Play games only)](http://developer.android.com/games/playgames/checklist)

Quality guidelines for Google Play Games on PC.  
[View guidelines](http://developer.android.com/games/playgames/checklist)  
[![](http://developer.android.com/static/images/quality/icons/wear-os.svg)](http://developer.android.com/docs/quality-guidelines/wear-app-quality)  

### [Wear OS](http://developer.android.com/docs/quality-guidelines/wear-app-quality)

Quality guidelines for Wear apps and watch faces.  
[View guidelines](http://developer.android.com/docs/quality-guidelines/wear-app-quality)  
[![](http://developer.android.com/static/images/quality/icons/tv.svg)](http://developer.android.com/docs/quality-guidelines/tv-app-quality)  

### [Android TV](http://developer.android.com/docs/quality-guidelines/tv-app-quality)

Quality guidelines for Android TV apps.  
[View guidelines](http://developer.android.com/docs/quality-guidelines/tv-app-quality)  
[![](http://developer.android.com/static/images/quality/icons/auto.svg)](http://developer.android.com/docs/quality-guidelines/car-app-quality)  

### [Android for Cars](http://developer.android.com/docs/quality-guidelines/car-app-quality)

Quality guidelines for Android Auto and Android Automotive OS apps.  
[View guidelines](http://developer.android.com/docs/quality-guidelines/car-app-quality)